Discover the surprising truth about camp add-on programs. Learn how focusing on fewer, high-quality options can enhance your camp's brand, improve participant satisfaction, and significantly increase your bottom line.

The perfect camp program may not be enough to fill your bunks. You need to look at the things that create word of mouth excitement.

The counselors have got the kids, who got the parents? Examining the experience of Camper Parents

An obsessive focus on creating the perfect camper experience may be holding back your camp. Understanding that your camp experience is about more than just your campers may unlock new growth.